MONARCH / BRANTHAVEN / FERNBROOK

• Market Strategy • Re-Brand Identity • Signage Design • Advertising • Direct Mail • Media Planning

Diezel was retained by three of Canada’s leading builders with a specific objective: to increase traffic to the presentation centres while improving the quality of those prospects. Our role became an ongoing marketing maintenance program, developing themed promotional collateral and event-driven campaigns throughout the community’s sales cycle, right through to sell-out.

With the community backing onto Bronte Creek Provincial Park, the natural setting provided an authentic and compelling marketing platform. We identified approximately six key activities and attractions within the park and built them into a rotating series of themes. These were consistently refreshed and adapted across a range of media, including signage, direct mail and regular on-site event marketing.

By continually giving prospective buyers a new reason to visit, the campaign kept the community fresh, relevant and connected to its unique natural surroundings.

Welcome to Bronte Creek, Oakville’s Natural Neighbourhood.